Expertise:

SEO for Recruitment Agencies

Successful Search Engine Optimisation (SEO) is all about making it as easy as possible for your clients and candidates to find you when they use a search engine.


But achieving high rankings on Google, Bing or Yahoo requires an understanding of their ever-changing algorithms to figure out the best way to outrank your competitors.


In recruitment, you can focus on keywords relating to specific job titles or by highlighting your agency’s specialities. Or you can understand what your clients and candidates are searching for online and optimise your copy, so you show up at the top of search listings.


SEO is also easier than you might think. It takes time to set up, but done well it’s a proven inbound lead generator that will serve you for years to come.

Two people, smiling, look at a laptop screen in an office setting.

Our Approach to SEO for Recruitment

Agencies

When we start working with a recruitment agency, we typically do a SEO Audit. This audit involves reviewing and assessing your existing website for the following:

Pink circle with a white checkmark inside.

Are keywords appropriate and being applied accurately?

Pink circle with a checkmark, likely indicating completion or approval.

Is the copy a clear, concise and easy to follow?

Pink circle with white checkmark.

Is the copy optimised?

Pink circle with a white checkmark inside.

Is there a logical user journey for visitors to your site?

Pink circle with a white checkmark inside, likely indicating completion or confirmation.

Does your meta data include the right keywords on each page?

Pink circle with a white checkmark inside.

Is the URL accurate?Is the URL accurate?

Pink circle with white checkmark.

Are there sufficient inbound links?

Pink circle with a checkmark, indicating completion or approval.

Are alt-tags being used on images?

Pink circle with a checkmark, indicating completion or approval.

Is the call to action clear so you're directing clients and candidates to get in touch?

Speech bubble with list of shapes and bars, cube appears to emerge from it.

Based on the outcome of an SEO audit, we’ll put together a plan to correct any issues that may need attention. 


We then get stuck into updating your copy, using keyword research and ensuring your website actually speaks to your audiences.


Once we’re done, we make sure we track and report on the results on a monthly basis.


Expertise:

SEO for Recruitment Agencies

Successful Search Engine Optimisation (SEO) is all about making it as easy as possible for your clients and candidates to find you when they use a search engine.


But achieving high rankings on Google, Bing or Yahoo requires an understanding of their ever-changing algorithms to figure out the best way to outrank your competitors.


In recruitment, you can focus on keywords relating to specific job titles or by highlighting your agency’s specialities. Or you can understand what your clients and candidates are searching for online and optimise your copy, so you show up at the top of search listings.


SEO is also easier than you might think. It takes time to set up, but done well it’s a proven inbound lead generator that will serve you for years to come.

Two people, smiling, look at a laptop screen in an office setting.

Our Approach to SEO for Recruitment Agencies

When we start working with a recruitment agency, we typically do a SEO Audit. This audit involves reviewing and assessing your existing website for the following:

Pink circle with a white checkmark inside, indicating approval or completion.

Are keywords appropriate and being applied accurately?

Pink circle with a white checkmark inside.

Is the copy a clear, concise and easy to follow?

Pink circle with a white checkmark inside.

Is the copy optimised?

Pink circle with white checkmark.

Is there a logical user journey for visitors to your site?

Pink circle with white check mark.

Does your meta data include the right keywords on each page?

Pink circle with a white checkmark inside.

Is the URL accurate?Is the URL accurate?

Pink circle with a white checkmark inside.

Are there sufficient inbound links?

Pink circle with a white checkmark inside, often used to indicate completion or approval.

Are alt-tags being used on images?

Pink circle with white check mark.

Is the call to action clear so you're directing clients and candidates to get in touch?

Speech bubble with list of shapes and bars, cube appears to emerge from it.

Based on the outcome of an SEO audit, we’ll put together a plan to correct any issues that may need attention. 


We then get stuck into updating your copy, using keyword research and ensuring your website actually speaks to your audiences.


Once we’re done, we make sure we track and report on the results on a monthly basis.

Our Recruitment Marketing Expertise

Digital Marketing Strategy

Brand Identity 

Website Design

SEO

AEO

GEO

Bid Writing

Graphic Design

Content Marketing

Social Media Marketing 

PPC & Digital Advertising

Events

Photography & Video Production 

Podcasts

Recruitment Awards

Email Marketing & Automation

Dark blue quotation marks.
Hear from recruitment agencies we partner with
Dark blue quotation marks.
Hear from recruitment agencies we partner with

Beyond Recruitment


The Prominence team are an integral part of our business. 
 


Their ability to understand our strategy and the marketing direction we require is critical to our success. 


They deliver high quality work with minimal guidance.

WE Solutions


If you are a new recruitment company and looking forward for tremendous support with highly trained professionals, I would recommend, Prominence.


We are about to finish tenure of 2 years with them, and we have saved significant costs around the marketing and have got double the results.

We Talent


Prominence listen and understand the key drivers and direction for our business and work with us to suggest and create new and creative content which is authentic and true to our values.


Feedback on our marketing has been really positive so thank you Prominence!

Alexander Associates


I would highly recommend Amber and the team. They are a specialist Recruitment Marketing agency with great knowledge.

They offer great support and have helped modemize our marketing strategy and elevate our brand.

Melium


Marketing can sometimes be tricky to quantify in terms of ROI however, we already have numerous examples of clients that have (without prompting) mentioned that our brand is clear and effectively conveys our niche. I have also had contacts of mine completely unrelated to the industry comment on how slick and relevant the content Medium are now putting out there is.

Fields & Rudd


We work very closely with Prominence for all our Marketing and Social Media campaigns.


They are always offering great support, and we would highly recommend her, and the Prominence team, to any business.

Harvey Thomas


To find a recruitment marketing agency who understood the challenges of the industry and our specific needs has been hugely advantageous, allowing us to hit the ground running with our campaigns and social requirements.


We cant thank the team at Prominence enough for their planning and account management.

Charles Hunter Associates


Prominence have been extremely helpful with our marketing activities.


Caroline was always on hand to answer questions and the support we received was exceptional. They helped us with both large projects and day-to-day marketing activities.

We can do the same  for you!

Fill in the form below and we'll be in touch to see where your recruitment business is heading and how our ready-to-go marketing team can support you.

Woman with a yellow shirt shouting into a blue and white megaphone.

Ready for a chat

Turquoise concentric circles, possibly a logo or design element.
Turquoise concentric circles, possibly a logo or design element.
Woman with a yellow shirt shouting into a blue and white megaphone.
We can do the same  for you!

Fill in the form below and we'll be in touch to see where your recruitment business is heading and how our ready-to-go marketing team can support you.

Ready for a chat