Prom-As-You- Go
Ad-hoc recruitment marketing support, as and when you need it.
Not every recruitment agency needs a full-time marketing team or a long-term retainer. Sometimes you just need the right expertise, at the right time, for a specific piece of work.
Prom-As-You-Go is our flexible, pay-per-service option. You tap into our team for clearly defined tasks or projects, without committing to ongoing support.
Who Prom-As-You-Go is for
Prom-As-You-Go is ideal if you:
Need extra marketing support without hiring internally
Want flexibility to scale support up and down
Have an in-house team that’s stretched or missing key skills
Need senior oversight for a specific project
Don’t need a full retainer but still want specialist expertise
It’s particularly popular with recruitment agencies going through change, growth or one-off initiatives.
What you can use Prom-As-You-Go for
One-off marketing projects
Ideal when something needs doing properly, once.
Examples include:
Campaign planning and launch support
Podcast or content launch planning
Employer brand or positioning refreshes
Award entry writing and submission support
Website copy rewrites or new service pages
You get focused support, clear deliverables and no long-term tie-in.
Website Project Management
One of the most common uses of Prom-As-You-Go.
Websites often stall because no one internally has the time or experience to properly manage the process. We step in to own it.
This can include:
Designing mock ups with user experience and your brand guidelines in mind
Writing or coordinating website copy with SEO, AEO and GEO focus
Structuring pages and content requirements
Acting as the bridge between suppliers and your team
Managing timelines, feedback and approvals
Specialist marketing support
When you don’t need a generalist, but you do need expertise.
Prom-As-You-Go can include:
Email marketing and automation setup
Content strategy and blog planning
Paid advertising planning or review
Brand launches or build outs
SEO, AEO or GEO advice and implementation
Social media and personal branding support
You get focused support, clear deliverables and no long-term tie-in.
Senior marketing input
Sometimes you need clarity before execution.
Agencies often use Prom-As-You-Go for:
Supporting leadership teams with marketing decisions
Sense-checking plans before committing budget
Marketing audits and reviews
Strategic direction and prioritisation
How Prom-As-You-Go Work
We keep it simple.
You come to us with a clear task or project
You pay for the work, not a monthly commitment
We scope the work and agree deliverables
We deliver, then step back when it’s done
If ongoing support makes sense later, we’ll tell you. If it doesn’t, that’s fine too.
What makes this different from
a freelancer
You’re not hiring one person with one skillset.
With Prom-As-You-Go you get:
A ready-to-go marketing team
Specialists across all marketing verticals
Senior oversight, not just task execution
Experience working specifically with recruitment agencies
It’s thinking time with people who understand recruitment.
How Prom-As-You-Go Work
We keep it simple.
You come to us with a clear task or project
You pay for the work, not a monthly commitment
We scope the work and agree deliverables
We deliver, then step back when it’s done
If ongoing support makes sense later, we’ll tell you. If it doesn’t, that’s fine too.
What makes this different from
a freelancer
You’re not hiring one person with one skillset.
With Prom-As-You-Go you get:
A ready-to-go marketing team
Specialists across all marketing verticals
Senior oversight, not just task execution
Experience working specifically with recruitment agencies
It’s thinking time with people who understand recruitment.
The Outcome
Clear progress on the things that matter, without over-committing time or budget.
Prom-As-You-Go gives recruitment agencies access to experienced marketing support exactly when they need it, and only for as long as they need it.
FAQ:
Prom-As-You- Go
Q1. Is Prom-As-You-Go a retainer?
No. Prom-As-You-Go is a pay-per-service option. There is no ongoing monthly commitment unless you choose to move into one later.
Q2. How is pricing structured?
Work is scoped upfront based on the task or project. You pay for the agreed deliverables rather than a set number of monthly hours.
Q3. Can Prom-As-You-Go turn into ongoing support?
Yes, if it makes sense. Many agencies start with a one-off project and then move into a retainer once priorities are clear.
Q4. Is this suitable for smaller recruitment agencies?
Absolutely. Prom-As-You-Go is often ideal for smaller or specialist agencies that want high-quality support without hiring internally.
Q5. Can you manage suppliers as part of this?
Very. This is practical, experience-led advisory, not high-level theory.
Q6. How is Growth & Transformation support priced?
Yes. Website and project management is one of the most common uses of Prom-As-You-Go.
Ready to Build a
Partnership that
Delivers Results?
If you are looking for a marketing partner who understands recruitment agencies and can support your growth with ongoing, strategic, and hands-on marketing, our retained partnership is the right choice.
Contact us to discuss how we can tailor a retainer to your agency’s goals.
